HP Focuses on "Innovation that Matters"

John Cook, HP’s vice president of marketing in the consumer PC business unit talks to Notebooks.com about HP’s new notebook line and why he’s focusing on innovation that matters to customers.

HP’s newest line of consumer notebooks will have improved video performance and entertainment features. Cook says HP’s consumer notebooks “harvest technology” from the company’s more expensive business notebooks, allowing consumers to benefit from HP’s economies of scale.

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