Apple Slips to #5 as Consumers Buy Cheap Windows PCs

| January 14, 2010 | 4 Comments

According to analysts at Gartner, even though Apple’s sales of Macs were up 31% in the fourth quarter and the companies iconic Apple computers remain the most wished for gift (and gifted) at Christmas, Cupertino couldn’t keep up with the influx of cheap Windows PCs. Big sales of cheap Windows PCs caused Apple to slip to the #5 overall computer manufacturer.

With many Windows PCs for sale at the $500 price range, not including the many more netbooks running Windows, there are simply more machines at more affordable pricepoints than Apple can, or is willing to, compete at. While this puts a damper on their overall marketshare it doesn’t make sense for the giant to lower prices of its notebooks to the $500 level that many Windows notebooks and desktops are at.

It is quite possible that if the Apple Tablet is released at a $600 price point that Apple could regain a spot by the middle of 2010 especially if, as the economy improves, they become less sensitive to price.

I see the makings of a new I’m a Mac and I’m a PC commercial if Microsoft could only pull in the Apple talent.

“Hi I’m a Mac, I cost $1,000.”

mac-pc-commercial

“Hi I’m a PC and you can buy me and still have enough left over for a 42″ HDTV or an Xbox!”

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Category: News, Notebooks

Comments (4)

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  1. mcdave says:

    Of course NetBook(& general PC) sales are up – they're cheap, under-powered & have to be replaced more regularly than Macs!

    Sales is a poor benchmark of both commercial success (profit is better) and customer satisfaction. The latter is better judged by actual outcomes against initial expectations & given PCs are being so easily replaced by NetBooks clearly they weren't aiming that high anyway so why the two products are even being compared is totally beyond me.

    McD

  2. Alex says:

    There is no denying that the Macintosh is a superior OS to Windows. Also, Apple's computers are built to better quality then most cheap PC manufactures. Mainly because ASUS makes apple's motherboards…

    However, you cannot justify the price of a Mac. The hardware is exactly the same. So when you buy a $1000 Macbook, you are paying $500 for the PC and $500 for the Operating system. I work at BestBuy and I have to sell computers all day long. It makes me sick that Apple sells a $2500 Macintosh that has the exact same specifications of an $800 PC.

  3. Alex says:

    There is no denying that the Macintosh is a superior OS to Windows. Also, Apple's computers are built to better quality then most cheap PC manufactures. Mainly because ASUS makes apple's motherboards…

    However, you cannot justify the price of a Mac. The hardware is exactly the same. So when you buy a $1000 Macbook, you are paying $500 for the PC and $500 for the Operating system. I work at BestBuy and I have to sell computers all day long. It makes me sick that Apple sells a $2500 Macintosh that has the exact same specifications of an $800 PC.

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