New MacBook and MacBook Pros from Apple

Apple announced a complete revamp of its MacBook  and MacBook Pro lineup today. The new MacBooks and MacBook pros feature an NVIDIA chipset that will deliver dramatically better graphics than previous Apple notebooks.

There will now be two versions of Apple’s 13.3-inch consumer notebook. The plastic version will still be made, with an entry price of $999. Apple will focus marketing efforts on the all aluminum MacBook, providing a classier look, improved graphics and other goodies.

Apple will employ a very innovative manufacturing process, carving most of the lower half of the  notebook out of a single piece of aluminum. Apple’s put together a very cool video of the manufacturing plant, which you can see here:New MacBook Video.

If you want to watch the entire keynote address, you can check it out here. Mac fans will love the keynote, but its full of the usual smug and anti-PC remarks.

The good news is the new MacBooks look a heck of a lot more classy and powerfull than previous plastic versions. The bad news is there will be a significant price bump. The starting price for the new aluminum MacBooks will be $1,299. A more robust model will cost $1,599.

Apple’s added a 128GB SSD option for the MacBook Pro. Unfortunately, Blu-ray is nowhere to be found. Apple is citing licensing issues, but the lack of a Blu-ray option is a real let down, especially at the price points Apple’s charging.

Advertisement

Highlights of the new MacBooks

* All new aluminum design

* New NVIDIA graphics, which Apple claims are 15x faster than previous MacBook graphics.

* Backlit keyboard

*Glass trackpad

Highlights of the new MacBook Pros

*Switchable graphics: Integrated NVIDIA 9400M for battery saving, NVIDIA 9600M for performance.

*User-upgradeable hard drive: Hard drives on previous MacBook Pros were very difficult to access. On the new MacBook Pros, the hard drive will be just above the battery.

*There will be two models: $1999 will get you a 15.4-inch LED backlit display. 2.4 GHz Intel Core 2 Duo w/3MB L2 Cache, 2GB 1066MHz DDR3 Memory,NVIDIA 9400M and NVIDIA 9600M w/256MB, 250GB hard drive and SuperDrive.

*$2,499 will get you a 2.53 GHz Intel Core 2 Duo w/6MB L2 Cache, 512MB of video memory on the 9600M, 4GB of memroy and a 320GB hard drive.


Below is the full press release from Apple:

New MacBook Family Redefines Notebook Design

Industry’s Greenest Notebooks

CUPERTINO, Calif., Oct. 14 /PRNewswire-FirstCall/ — Apple(R) today unveiled an all new MacBook(R) family that redefines notebook design, and at the
same time dramatically lowers the entry price for advanced notebook features including all-metal enclosures and pro-performance notebook graphics by
$700 to make them far more affordable. The new MacBook and 15-inch MacBook Pro both have a precision unibody enclosure crafted from a single block of
aluminum, resulting in thinner, more durable and incredibly beautiful designs. In addition, every member of the new MacBook family includes state of
the art NVIDIA graphics, brilliant instant-on LED-backlit displays and new large glass Multi-Touch(TM) trackpads that offer almost 40 percent more
tracking area and support more Multi-Touch gestures. The entire new MacBook family meets stringent Energy Star 4.0, EPEAT Gold and RoHS environmental
standards, and leads the industry in the elimination of toxic chemicals by containing no brominated flame retardants, using only PVC-free internal
cables and components, and using energy efficient LED-backlit displays that are mercury- free and made with arsenic-free glass.

(Photo: http://www.newscom.com/cgi-bin/prnh/20081014/AQTU048)

“Apple has invented a whole new way of building notebooks from a single block of aluminum. And, just as important, they are the industry’s greenest
notebooks,” said Steve Jobs, Apple’s CEO. “The new MacBooks offer incredible features our users will love — like their stunning all-metal design,
great 3D graphics and LED backlit displays — at prices up to $700 less than before.”

“Traditionally notebooks are made from multiple parts. With the new MacBook, we’ve replaced all of those parts with just one part — the unibody,”
said Jonathan Ive, Apple’s senior vice president of Industrial Design. “The MacBook’s unibody enclosure is made from a single block of aluminum,
making the new MacBook fundamentally thinner, stronger and more robust with a fit and finish that we’ve never even dreamed of before.”

The new MacBook line features the powerful new NVIDIA GeForce 9400M, a revolutionary new 3D integrated graphics processor that features 16 parallel
processing cores and delivers up to five times the 3D graphics performance as previous MacBook and MacBook Air(TM) designs. Apple has worked together
with NVIDIA on this groundbreaking graphics processor and is the first to bring it to market in the new MacBook family.

The new smooth glass Multi-Touch trackpad on the MacBook and 15-inch MacBook Pro gives users almost 40 percent more tracking area than before, making
it even easier to use Multi-Touch gestures like pinch, rotate and swipe. New gestures allow users to activate Expose(R) or switch between applications
at the touch of a fingertip. The entire trackpad surface is also a button, allowing users to both track and click virtually anywhere on the trackpad.
Users can easily enable multiple virtual buttons in software, such as right-clicking.

Every member of the new MacBook family features an LED-backlit display for brilliant instant-on performance that uses up to 30 percent less energy
than its predecessor and eliminates the mercury found in industry standard fluorescent tube backlights. The ultra-thin displays provide crisp images
and vivid colors which are ideal for viewing photos and movies, and the edge-to- edge cover glass creates a smooth, seamless surface. Every display in
the new MacBook line uses completely arsenic-free glass.

The new MacBook delivers the top three features that MacBook customers have told us they want in a new MacBook — an all metal enclosure, high
performance 3D graphics and LED-backlit displays — at an entry price that is $700 less than the $1,999 price of the MacBook Pro. At only 0.95-inches
thin and weighing just 4.5 pounds, the new 13-inch full featured aluminum MacBook is an incredibly compact and durable notebook starting at just
$1,299. Featuring the new NVIDIA GeForce 9400M graphics processor, MacBook delivers outstanding 3D game play on a consumer notebook, with up to five
times faster graphics performance than the previous generation. The new MacBook is available in two models: the 2.0 GHz MacBook with a 160GB 5400 rpm
hard drive, and the 2.4 GHz MacBook with a 250GB 5400 rpm hard drive and a backlit keyboard.

The powerful new 15-inch MacBook Pro at only 0.95-inches thin and weighing just 5.5 pounds offers ultimate performance and extensive expansion
features in a remarkably portable design. Starting at $1,999, the MacBook Pro uses the latest Intel Core 2 Duo processors available, running up to 2.8
GHz, and a new graphics architecture that allows users to switch between the NVIDIA GeForce 9400M integrated graphics processor for better battery
life and the powerful NVIDIA GeForce 9600M GT discrete graphics processor for higher performance. The new MacBook Pro is available in two models: a
2.4 GHz model with a 250GB 5400 rpm hard drive and a 2.53 GHz model with a 320GB 5400 rpm hard drive.

Today Apple also updated MacBook Air and the 17-inch MacBook Pro. MacBook Air, measuring only 0.16-inches at its thinnest point, 0.76-inches at its
maximum height and weighing just three pounds, now includes new NVIDIA GeForce 9400M integrated graphics and a faster architecture to provide robust
support for 3D games and enhanced performance. Starting at $1,799, MacBook Air is available with a 120GB 4200 rpm hard drive, a 50 percent increase
from the previous generation, or a new 128GB solid state drive. The updated 17-inch MacBook Pro keeps its original aluminum design, and now comes
standard with a high resolution 1920 x 1200 LED-backlit display and a larger 320GB hard drive or an optional 128GB solid state drive.

Setting a new standard for environmentally friendly notebooks, every model of the new MacBook family achieves EPEAT Gold status.* Each MacBook unibody
enclosure is made of highly recyclable aluminum and comes standard with energy efficient LED-backlit displays that are mercury-free and made with
arsenic- free glass. The new MacBook family meets stringent Energy Star 4.0 requirements, contains no brominated flame retardants and uses internal
cables and components that are PVC-free.

The new MacBook, 15-inch MacBook Pro and MacBook Air include a next generation, industry-standard Mini DisplayPort to connect with the new Apple LED
Cinema Display featuring a 24-inch LED-backlit widescreen display with a built-in iSight(R) video camera, mic and speakers in an elegant, thin
aluminum and glass enclosure. Part of the next-generation DisplayPort industry standard, the new Mini DisplayPort delivers a pure digital signal that
can drive up to a 30-inch widescreen display. The Mini DisplayPort is ultra- compact at just 10 percent the size of a full DVI connector, perfect for
the sleek design of the new MacBook family. Adapters are available for using the MacBook’s Mini DisplayPort with older generation VGA, DVI/HDMI and
Dual-Link DVI displays.

Every Mac(R) in the Apple lineup comes with iLife(R) ’08, Apple’s award- winning suite of digital lifestyle applications, featuring iPhoto(R), the
easiest, fastest way to organize and share digital photos, and a completely reinvented iMovie(R), both seamlessly integrated with the MobileMe(TM)
Gallery for online photo and video sharing.** Every Mac also includes Leopard(R), the world’s most advanced operating system which features Time
Machine(TM),*** an effortless way to automatically back up everything on a Mac; a redesigned Finder(TM) that lets users quickly browse and share files
between multiple Macs; Quick Look, the best way to instantly see files without opening an application; Spaces(R), an intuitive feature used to create
groups of applications and instantly switch between them; and major enhancements to Mail and iChat(R).****

Pricing & Availability

The new MacBook, 15-inch MacBook Pro and 17-inch MacBook Pro are now shipping and the new MacBook Air will be available in early November through the
Apple Store(R) (http://www.apple.com/), Apple’s retail stores and Apple Authorized Resellers. An updated 13-inch white MacBook featuring 2.1 GHz Intel
Core 2 Duo processors, a 120GB 5400 rpm hard drive and a slot-load 8X SuperDrive(R) is now available for $999 (US).

The 2.0 GHz, 13-inch aluminum MacBook, for a suggested retail price of $1,299 (US), includes:

— 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
— 2.0 GHz Intel Core 2 Duo with 3MB shared L2 cache;
— 1066 MHz front-side bus;
— 2GB 1066 MHz DDR3 SDRAM, expandable to 4GB;
— NVIDIA GeForce 9400M integrated graphics;
— 160GB serial ATA hard drive running at 5400 rpm, with Sudden Motion
Sensor;
— a slot-load 8X SuperDrive with double-layer support (DVD+/-R
DL/DVD+/-RW/CD-RW) optical drive;
— Mini DisplayPort for video output (adapters sold separately);
— built-in AirPort Extreme(R) 802.11n wireless networking and Bluetooth
2.1+EDR;
— Gigabit Ethernet port;
— built-in iSight video camera;
— two USB 2.0 ports;
— one audio line in and one audio line out port, each supporting both
optical digital and analog;
— glass Multi-Touch trackpad; and
— 60 Watt MagSafe Power Adapter.

The 2.4 GHz aluminum MacBook, for a suggested retail price of $1,599 (US), includes:

— 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
— 2.4 GHz Intel Core 2 Duo with 3MB shared L2 cache;
— 1066 MHz front-side bus;
— 2GB 1066 MHz DDR3 SDRAM, expandable to 4GB;
— NVIDIA GeForce 9400M integrated graphics;
— 250GB serial ATA hard drive running at 5400 rpm, with Sudden Motion
Sensor;
— a slot-load 8X SuperDrive with double-layer support (DVD+/-R
DL/DVD+/-RW/CD-RW) optical drive;
— Mini DisplayPort for video output (adapters sold separately);
— built-in AirPort Extreme 802.11n wireless networking and Bluetooth
2.1+EDR;
— Gigabit Ethernet port;
— built-in iSight video camera;
— two USB 2.0 ports;
— one audio line in and one audio line out port, each supporting both
optical digital and analog;
— glass Multi-Touch trackpad and illuminated keyboard; and
— 60 Watt MagSafe Power Adapter.

Build-to-order options for the MacBook include the ability to upgrade to 4GB 1066 MHz DDR3 SDRAM, a 250GB 5400 rpm, 320GB 5400 rpm hard drive, a 128GB
solid state drive, Mini DisplayPort to DVI Adapter, Mini DisplayPort to Dual- Link DVI Adapter (for 30-inch DVI display), Mini DisplayPort to VGA
Adapter, Apple USB Modem, Apple Remote, Apple MagSafe Airline Adapter and the AppleCare(R) Protection Plan.

The 2.4 GHz, 15-inch aluminum MacBook Pro, for a suggested retail price of $1,999 (US), includes:

— 15.4-inch widescreen LED-backlit 1440 x 900 glossy display;
— 2.4 GHz Intel Core 2 Duo with 3MB shared L2 cache;
— 1066 MHz front-side bus;
— 2GB 1066 MHz DDR3 SDRAM, expandable to 4GB;
— NVIDIA GeForce 9400M integrated graphics;
— NVIDIA GeForce 9600M GT discrete graphics with 256MB GDDR3 video
memory;
— 250GB serial ATA hard drive running at 5400 rpm, with Sudden Motion
Sensor;
— a slot-load 8X SuperDrive with double-layer support (DVD+/-R
DL/DVD+/-RW/CD-RW) optical drive;
— Mini DisplayPort for video output (adapters sold separately);
— built-in AirPort Extreme 802.11n wireless networking and Bluetooth
2.1+EDR;
— Gigabit Ethernet port;
— built-in iSight video camera;
— two USB 2.0 ports;
— one FireWire(R) 800 port;
— ExpressCard/34 expansion card slot;
— one audio line in and one audio line out port, each supporting both
optical digital and analog;
— glass Multi-Touch trackpad and illuminated keyboard; and
— 85 Watt MagSafe Power Adapter.

The 2.53 GHz aluminum MacBook Pro, for a suggested retail price of $2,499 (US), includes:

— 15.4-inch widescreen LED-backlit 1440 x 900 glossy display;
— 2.53 GHz Intel Core 2 Duo with 6MB shared L2 cache;
— 1066 MHz front-side bus;
— 4GB 1066 MHz DDR3 SDRAM;
— NVIDIA GeForce 9400M integrated graphics;
— NVIDIA GeForce 9600M GT discrete graphics with 512MB GDDR3 video
memory;
— 320GB serial ATA hard drive running at 5400 rpm, with Sudden Motion
Sensor;
— a slot-load 8X SuperDrive with double-layer support (DVD+/-R
DL/DVD+/-RW/CD-RW) optical drive;
— Mini DisplayPort for video output (adapters sold separately);
— built-in AirPort Extreme 802.11n wireless networking and Bluetooth
2.1+EDR;
— Gigabit Ethernet port;
— built-in iSight video camera;
— two USB 2.0 ports;
— one FireWire 800 port;
— ExpressCard/34 expansion card slot;
— one audio line in and one audio line out port, each supporting both
optical digital and analog;
— glass Multi-Touch trackpad and illuminated keyboard; and
— 85 Watt MagSafe Power Adapter.

Build-to-order options for the MacBook Pro include a 2.8 GHz Intel Core 2 Duo processor, the ability to upgrade to 4GB 1066 MHz DDR3 SDRAM, 250GB 7200
rpm, 320GB 5400 rpm or a 320GB 7200 rpm hard drive, a 128GB solid state drive, Mini DisplayPort to DVI Adapter, Mini DisplayPort to Dual-Link DVI
Adapter (for 30-inch DVI display), Mini DisplayPort to VGA Adapter, Apple USB Modem, Apple Remote, Apple MagSafe Airline Adapter and the AppleCare
Protection Plan.

The 1.6 GHz MacBook Air, for a suggested retail price of $1,799 (US), includes:

— 13.3-inch widescreen LED-backlit high resolution 1280 x 800 glossy
display;
— 1.6GHz Intel Core 2 Duo with 6MB shared L2 cache;
— 1066 MHz front-side bus;
— 2GB 1066 MHz DDR3 SDRAM;
— NVIDIA GeForce 9400M integrated graphics;
— 120GB serial ATA hard drive running at 4200 rpm, with Sudden Motion
Sensor;
— Mini DisplayPort for video output (adapters sold separately);
— built-in AirPort Extreme 802.11n wireless networking and Bluetooth
2.1+EDR;
— built-in iSight video camera;
— one USB 2.0 port;
— one headphone port;
— Multi-Touch trackpad and illuminated keyboard; and
— 45 Watt MagSafe Power Adapter.

The 1.86 GHz MacBook Air, for a suggested retail price of $2,499 (US), includes:

— 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
— 1.86 GHz Intel Core 2 Duo with 6MB shared L2 cache;
— 1066 MHz front-side bus;
— 2GB 1066MHz DDR3 SDRAM;
— NVIDIA GeForce 9400M integrated graphics;
— 128GB solid state drive;
— Mini DisplayPort for video output (adapters sold separately);
— built-in AirPort Extreme 802.11n wireless networking and Bluetooth
2.1+EDR;
— built-in iSight video camera;
— one USB 2.0 port;
— one headphone port;
— Multi-Touch trackpad and illuminated keyboard; and
— 45 Watt MagSafe Power Adapter.

Build-to-order options and accessories for the MacBook Air include the MacBook Air SuperDrive, Apple USB Ethernet Adapter, Mini DisplayPort to DVI
Adapter, Mini DisplayPort to Dual-Link DVI Adapter (for 30-inch DVI display), Mini DisplayPort to VGA Adapter, Apple USB Modem, Apple MagSafe Airline
Adapter, Apple Remote and the AppleCare Protection Plan.

The 2.5GHz 17-inch MacBook Pro, for a suggested retail price of $2,799 (US), includes:

— 17-inch widescreen LED-backlit 1920 x 1200 glossy display;
— 2.5 GHz Intel Core 2 Duo with 6MB shared L2 cache;
— 800 MHz front-side bus;
— 4GB 667MHz DDR2 SDRAM;
— NVIDIA GeForce 8600M GT graphics with 512MB with GDDR3 video memory;
— 320GB Serial ATA hard drive running at 5400 rpm, with Sudden Motion
Sensor;
— a slot-load 8X SuperDrive with double-layer support (DVD+/-R
DL/DVD+/-RW/CD-RW) optical drive;
— DVI output port for video output (VGA adapter included);
— built-in AirPort Extreme 802.11n wireless networking and Bluetooth
2.1+EDR;
— Gigabit Ethernet port;
— built-in iSight video camera;
— three USB 2.0 ports;
— one FireWire 800 port and one FireWire 400 port;
— ExpressCard/34 expansion card slot;
— one audio line in and one audio line out port, each supporting both
optical digital and analog;
— Multi-Touch trackpad and illuminated keyboard; and
— 85 Watt MagSafe Power Adapter.

Build-to-order options for the 17-inch MacBook Pro include a 2.6 GHz Intel Core 2 Duo processor, a 320GB 7200 rpm hard drive, a 128GB solid state
drive, anti-glare display, Apple USB Modem, Apple Remote, Apple MagSafe Airline Adapter and the AppleCare Protection Plan.

Advertisement